Comments on: Calls To Action - Click Here!

By: Kyle

Kyle — Thu, 07 Feb 2008 21:16:29 +0000

Great article. I was attempting to explain this exact situtation to some people the other day. I’ll definitely be directing them to this article!

By: Christian Watson

Christian Watson — Thu, 07 Feb 2008 21:44:00 +0000

For some more CTA samples you might want to check out my page of banner ad examples. I posted this in 2004 - interestingly, "click here" isn’t used vey much.

By: Jermayn Parker

Jermayn Parker — Fri, 08 Feb 2008 02:06:36 +0000

A very nice collection!Interesting that the third lot of CTA’s are advertising more technology advance than the first and second lot of examples.

By: John Faulds

John Faulds — Fri, 08 Feb 2008 05:14:40 +0000

I'd argue that there's no need to say click here in a lot of your examples, e.g. Get your free sample here is better than Click here for a free sample and See what’s on offer! is better than click here to see what’s on offer.

By: Links of the Week Feb 8th, 2008 | .eduGuru

Links of the Week Feb 8th, 2008 | .eduGuru — Fri, 08 Feb 2008 18:01:09 +0000

[…] Calls To Action - Click Here! - As we go about our online lives we are all exposed to “Calls To Action” on a day by day, and sometimes minute to minute, basis . This article examines what a Call To Action is and how you can make yours stronger than the competition. […]

By: Ted Goas

Ted Goas — Fri, 08 Feb 2008 18:06:07 +0000

Matt, great introduction! I’d agree with John’s comment. Click Here? Aren’t we past that? Almost seems like SPAM at this point. I’d also like to add that my company and dept. has done a lot of testing around CTA graphics and text. We’ve found the most descriptive text (such as the exmaples in your last block of images) is optimal. However, many times we’re limited to 2 or 3 words and have tested around this scenario. We’ve found some interesting reactions.Act Now - Denotes a sense of urgency. Sometimes good, sometimes not.Buy Now - Denotes commitment. Did not do well for our eCommerce site since consumers rarely wanted to commit right then and there.Learn More and More Info did about the same and are considered safe for much of our work. We also use phrases like ‘Sign Up’, ‘Submit My Information’, ‘Request Info’, and ‘RSVP Now’ when they describe the exact action that results from clicking the button (as Matt notes above).

By: Trevor Davis | Blog | Weekly Link Round-Up #17

Trevor Davis | Blog | Weekly Link Round-Up #17 — Sat, 09 Feb 2008 22:55:45 +0000

[…] Calls To Action - Click Here! […]

By: Calls-to-Action on Banners and Buttons · LastBlog.net

Calls-to-Action on Banners and Buttons · LastBlog.net — Sun, 10 Feb 2008 19:41:58 +0000

[…] has a nice article looking at the rationale behind different approaches to implementing calls-to-action on banners and buttons (with lots of […]

By: web design , almog , media

web design , almog , media — Mon, 25 Feb 2008 14:57:09 +0000

This is great and makes a very good point.

By: Jason Marsh - Website designer

Jason Marsh - Website designer — Thu, 28 Feb 2008 15:33:24 +0000

Thanks Great Article, short and to the point and informative, a good call to action makes all the difference when trying to convert a visitor into a lead or sale.

By: Miranda Larsen

Miranda Larsen — Mon, 10 Mar 2008 14:19:24 +0000

Informative and helpful. View some of our buttons at http://www.ardis-creative.com

By: Ralph

Ralph — Wed, 26 Mar 2008 09:30:37 +0000

Sorry, but the link to the image are defect ;) Ralph